page 2 Provide accurate data on your Google listing A detailed GMB listing can help users pick your business over competitors. LEARN MORE Select Business Categories Carefully Pick the right main & additional categories to rank for more search keywords. Know More Setup Google Webmasters Webmasters will help keep track of your site’s search performance. Read More Setup Google Analytics Google Analytics can help you analyze your website’s data better. Do It Here Develop a mobile-friendly website Google’s algorithm ranks mobile-first sites higher. Know How Optimize title tags Your title tags need to be concise with keywords you want to rank for. Learn More Structure your URLs Clean and simple URLs are more SEO-friendly. Hear's How optimize your images Heavy images can make your site slow-to-load. Read More optimize your navigation menu Items on your navigation menu should be made indexable. HERE'S WHY feature complete location data Have a Contact Us page featuring the NAP of all your business locations. Learn why Use structured data markup Adding schema markup to your website improves SEO. Learn more Pay Attention To XML Sitemap XML sitemaps make it easier for Google to find your site’s pages & also improve SEO. Know Why Setup 301 Redirects Use 301 redirects to point traffic to new URLs or domains. Learn How